Master Data Management (MDM for short) has become a whole industry, within an industry. There are many companies now claiming to be MDM software (or services) providers. Everyone wants a master data project on their CV, and in general it has become hip and trendy to talk about and do.
The reality is that MDM is in fact the reincarnation of the problem of how to manage the consistency and integrity of the myriads of data assets that exist across the enterprise. This book provides an understanding of MDM, the business drivers behind it, the various techniques that are critical to its success and gives a good architectural grounding in the subject. It is perfect for anyone embarking on an ‘adventure’ in this problem space.
The intended audience of this text include data professionals, managers of data professionals, project/program managers, IT architects of all kinds and business analysts. There are also a number of chapters, specifically chapters 1, 3, 5 and 13, which will be of interest to the executive levels within an organisation.