English | MP4 | AVC 1280×720 | AAC 44KHz 2ch | 1h 37m | 867 MB
Product managers, developers, and top executives all face a common dilemma when deciding whether or not to move forward with a new product: how do we know if the marketplace wants it? In this video, you’ll learn some simple Lean testing techniques for quickly and inexpensively gathering the data you need to help you move forward with your projects. Topics covered include: Lean methods for acquiring customer feedback; Lean methods for incorporating that feedback into your product ideas; Lean techniques for integrating changes to your products; and advice on how to address any concerns your stakeholders and team member may have regarding Lean. This introductory level course works best for participants who have taken the O’Reilly course “Introduction to Lean” or have some basic familiarity with Lean concepts.
- Expand your knowledge of Lean and how to apply it when developing new products
- Understand what “failing fast” means and why it’s important
- Discover how to design and run Lean-based product validation experiments
- Explore the Lean techniques that can determine the marketplace viability of new products
Table of Contents
01 Introduction
02 Refresher – What is Lean, and Why is it Helping Enterprises
03 What is Lean Experimentation
04 Key Advantages of Lean Experimentation and a Learning Exercise
05 Two Lean Experimentation Success Stories
06 Uncovering Assumptions
07 Techniques to Uncover Assumptions
08 Techniques to Prioritize Assumptions
09 Lean Experimentation Demo – Uncovering Assumptions
10 Lean Experimentation Demo – Prioritizing Assumptions
11 Learning Exercise – Uncovering Assumptions
12 Creating a Lean Experiment to Test Your Assumption
13 Introducing the Limbo Method to Choose an Experiment Method
14 Sample Experiment Ideas
15 Prioritizing an Experiment Method & Planning for Success
16 Demo – Brainstorming Experiment Method Options
17 Demo – Prioritizing a Method and Planning the Experiment
18 Learning Exercise – Planning an Experiment for a Current Project
19 Running Experiments and Tips for Success When Collecting Data
20 Lean Experimentation Demo – Running Experiments
21 The Importance of Analysis and Making Pivot Decisions
22 Possible Outcomes of the Analysis
23 Lean Experimentation Demo – Analyzing the Data and Moving Forward
24 Learning Exercise – Analyzing the Data and Moving Forward
25 Keep Going! Continuing Experiments as a Way of Working
26 Building a Startup Culture through Lean Experimentation
27 Key Challenges and Responses When Introducing Lean Experimentation
28 Conclusion – Using Lean Techniques to Validate Product Ideas
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